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SUCCESS
ISN'T ABOUT THE END 
RESULT, IT'S ABOUT WHAT YOU LEARN ALONG THE WAY.

VERA WANG

2020 - 2021

TREND FACTORY

marketing & veranstaltungs GmbH

MARKETING MANAGER

PLANNING | FURTHER DEVELOPMENT | REALIZATION

of all marketing activities & communication measures

for trend factory & Kraftwerk Rottweil

​

DESIGN

of brand appearances in compliance with Corporate Identities

for trend factory, Kraftwerk Rottweil & Customers

​

CONCEPTION | PROJECT MANAGEMENT

of the upcoming website relaunches

for trend factory & Kraftwerk Rottweil

​

CONTENT CREATION | IMPLEMENTATION | COMMUNICATION
in social media, digital marketing & PR 

for trend factory, Kraftwerk Rottweil & Customers

​

EVALUATION | ANALYSIS

of the performed  marketing & communication measures  
for trend factory, Kraftwerk Rottweil

​

COOPERATION | COORDINATION
partners, agencies & service providers

​

PERSONNEL RESPONSIBILITY

for one employee as well as trainees & interns

2013 - 2017

INFORMATION DESIGN

Hochschule der Medien Stuttgart

STUDIES

EMOTION THROUGH INFORMATION. 
CREATING EXPERIENCES.

​

Media Design | Presentation Techniques

Typography & Text Design | UserInterface Design

Web Design | Communication Design & Concept

Media and Didactics | Human Centered Design

User Experience Design | Information Psychology

2011 - 2013

PRODUCT DESIGN

Gewerbliche und Hauswirtschaftliche Schule Horb a. N.

BUSINESS COLLEGE

since 2022

ZURICH

Versicherungs-Gesellschaft AG

SENIOR CONTENT & SOCIAL MEDIA MANAGER

PLANNING | ANALYSIS

Overall social media content planning for Zurich Switzerland | development & enhancement of social media strategy

 

REALIZATION

Conception, management and implementation of social media measures for Zurich Switzerland with focus on customer excellence & corporate goals | continuous optimization & reporting

 

CONTENT CREATION
Conception & project management for target group- and channel-specific content creation  

 

COLLABORATION | COORDINATION

with partners, agencies & service providers

2021 - 2022

MEDIASCHNEIDER 

AG

MEDIA CONSULTANT | DIGITAL

CUSTOMER SERVICE

customer contact & account management​

​

PLANNING | ANALYSIS

conception of media strategies | creation of campaign planning |  target group & media usage analyses

​

PURCHASING | REPORTING

preparation of quotations & production schedules | order placement & control | monitoring, optimization & reporting of campaigns

2017 - 2020

WALTER KNOLL

AG & Co. KG

DIGITAL MARKETING

PROJECT MANAGEMENT | DEVELOPMENT | TRAINING 

of a PIM & DAM system* with successful

implementation in the company incl. definition and

establishment of new workflows
 

*implemented with a content management system from

censhare,for the central provision of all data as well as 

automation of processes and outputs for website & price list

​

CONCEPTION | REALIZATION

of a website relaunch incl. automated processes and output of data from the PIM & DAM system

​​

PROJECT MANAGEMENT | GRAPHICS | REALIZATION

of the price lists for all markets worldwide in close collaboration with all divisions and locations of the company

​

CONTENT CREATION | PUBLICATION

for website and intranet

 

COOPERATION | COORDINATION

partners, agencies & service providers

2016

WAS WERBEAGENTUR

Schinke GmbH

INTERNSHIP SEMESTER

DESIGN
of various advertising material for print & digital

​

PROJECT MANAGEMENT | CONTENT & GRAPHICS

of a regional job brochure​

​

CONTENT MANAGEMENT

for various websites using the CMS TYPO3

​

EDITING

of image material

  • Instagram
  • LinkedIn

Advanced technical college

 

State-certified industrial-technical assistant,

focus on product design

Anker 1
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